MISCELLANEOUS PRINTERS' INK PRINTERS' INK; Sets or Single; Sell or Rent S & M Inc. 450-4th Ave. N. Y. Advertising plays and educational industrial pictures are made and distributed by the E. I. S. Motion Picture Corp., 205 W. 40th St., New York City. PUBLISHERS' OPPORTUNITY A publication printer, producing several high class magazines, desires to annex one or two others of moderately sized Box 607, Printers' Ink. circulation. Can You "Sell" to Adv. Agencies? Tell your business story to every N. Y. C. Adv. Agency in the most efficient and economical way. $10.00 Covers Everything. Want FACTS? SCHWORM-MANDEL Inc., 450-4th Ave., N. Y. ROMEIKE'S PRESS CLIPPING BUREAU, 106-110 Seventh Avenue, New York City, sends newspaper clippings on any subject in which you may Most reliable bureau. be interested. Write for circular and terms. POSITIONS WANTED Box 619, COPY WRITER, age 32, wants place ence. WRITER. man, University I WANT A START AD ARTIST Layouts, figures, designs, capable taking A CERTAIN PUBLISHER advertising, too. ers' Ink. Advertising and Sales Manager executive, Highly recommended sys tematizer and organizer seeks position French, Advertiser-Printer-Accountant If I were to mention the name of the large industrial corporation or that of the noted president with whom I am closely associated this ad would bring scores of replies. Present salary $6,000; expectant of more or less. A real opportunity is of far greater importance. Box 620 care Printers' Ink. nine I am no miracle worker, but I do know how to sell advertising space; Good years' experience has taught me the fine points. Not subject to draft. for leaving present position. reasons Box 628, care Printers' Ink. SPECIALTY SALESMAN Capable of earning $5,000 per annum, knows the basic principles of advertismanagement. ing, salesmanship and Ready for position with agency, publisher Salary and or rated, ambitious firm. bonus. Analyst, Box 625, Printers' Ink. AS AN EXECUTIVE in your organization this young man would fit in very nicely. Age 31, married. Seven years with an agency that specializes in agricultural advertising. Last three years as member of the firm. Knows the farm market thoroughly. Excellent correspondent and auditor. Salary moderate. Address "A.," Box 624, care Printers' Ink. Practical experience has given applicant Adv. Mgr.'s Young man, 29 years of old; NOT a slacker, refused admission minor physical defect, seeks larger opportunity as assistant to head of prominent advertising agency; now advertising manager leading daily in western city of 65,000; widely experienced ad salesman and copy writer; graduate Mass. Ins't Technology; especially qualified for handling technical advertising. 623, care P. I. Box Advertising Manager of three million dollar concern, experienced in modern advertising and merchandising methods, desires new connection with established company. Age 27, married, seven years' practical sales and Have successadvertising experience. Thor fully handled Direct, Trade Journal and General Advertising Campaigns. ough knowledge of printing and engravings. House Organ Editor. care Printers' Ink. Box 630, PRINTERS' INK, July 5, 1917 How Some Well-known Concerns Are "Forcing" the Selection of Men Lining Up 3600 Jobbers' Salesmen Behind the Campaign.. Northwest Fruit Products Launch Wide Campaign for New Beverage Government Demands for Free Publicity Work Hardships on Publishers.. Authorities Themselves Not Agreed on Tone of Matter They Wanted. Chamber of Commerce of U. S. A. Answers Attack of One-Cent Postage Restraint on Selling Agents by Curtis Company Upheld by Court...... U. S. District Judge Gives Decision of Importance to Manufacturers Dominant! It's an old, old story with Scribner's. It's nothing new for Scribner's to have Quality circulation and to be the dominant magazine in the more than one hundred thousand above-the-average homes that it serves. Reader confidence is what makes Scribner's of value to you. Here is the evidence: My dear Miss Hile Your favor of the 4th wish come the morning and relative Clamp accept. an Expression of my hearlyappreciation of your work fortokobes of my purpone to to treas patrons that you may not regist action and our your Mr. Zimmerman Embered his boy due to today Very simmerely yourd June 5.1917. This is the time to aduation, because advertising is a promoter of business. The largest exclusively Women's Department Store in Chicago is Chas. A. Stevens & Bros. THE CHICAGO TRIBUNE printed more advertising of Chas. A. Stevens & Bros. in 1916 than any other paper. More than one-fourth their newspaper appropriation was invested in TRIBUNE advertising: 228,323 Agate Lines. 160,464 Agate Lines. 134,116 Agate Lines. 133,070 Agate Lines. 84,392 Agate Lines. 46,906 Agate Lines. 17,699 Agate Lines. THE CHICAGO TRIBUNE.. Direct returns count with Chas. A. Stevens & Bros. Have your advertisement printed where direct returns are best-in The Chicago Tribune The World's Greatest Newspaper (Trade Mark Registered) Send for "Analysis of Chicago Newspaper Advertising for 1916." PRINTERS' INK VOL. C Registered U. 8. Patent Office A JOURNAL FOR ADVERTISERS NEW YORK, JULY 12, 1917 No. 2 MASTER OF HIS ART TICOLO PAGANINI-tall and emaciated and with all the eccentricities of genius. But oh, how he could play! Kings and princes honored him and the whole world sang his praises. Yet success was not born with him nor was it his through luck or chance. It was the result of long, hard, unromantic work. Paganini had perseverance of an unusual kind. Untiringly he would practice single passages for ten hours at a stretch. To him, no task was well-done until it was all-done, down to the least little detail. Every business that is a successful business owes its growth to just such principles as these. Behind the scenes you can read the never-ending story of work and perseverance-the ability to hold on a little longer than anybody else the enthusiasm that watches no clock and knows no quitting. N. W. AYER NEW YORK & SON ADVERTISING HEADQUARTERS PHILADELPHIA BOSTON CHICAGO |