The Lost Art of the Great Speech: How to Write One--How to Deliver ItAMACOM, 1999. 10. 5. - 288페이지 Learn how to give powerful, on-target speeches that capture an audience's attention and drive home a message. Splashy slides, confident body language, and a lot of eye contact are fine and well. However, if a speech is rambling, illogical, or just plain boring, the impact will be lost. The key is not just in the delivery techniques, but in tapping into the power of language. Prepared by award-winning writer and journalist Richard Dowis, The Lost Art of the Great Speech covers every essential element of a great speech, including:
Plus, this authoritative speech-writing guide includes excerpts from some of history's most memorable speeches--eloquent words to contemplate and emulate. Discover how to not only write a great speech, but also how to deliver it even better. |
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... keep many capable people in the audience rather than at the lectern . In the business world today , good speech writers are much in demand . Busy executives often turn to speech writers for help , either because they themselves are not ...
... keep it at hand as you write your speech . From my experience in reading and writing speeches , I have concluded that there are six basic purposes of a speech : 1. To entertain 2. To inform 3. To inspire 4. To motivate 5. To advocate 6 ...
... keep and bear arms . In the following speech to the Harvard Law School in February 1999 , Mr. Heston uses several of the professional techniques that will be discussed in later chapters . The series of sen- tences beginning with " If ...
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